The global gamma oryzanol market is expected to reach USD 2.06 billion by 2022, according to a new report by Grand View Research, Inc. Increasing consumer awareness towards a healthy lifestyle is expected to drive product demand over the next seven years. Improper diet intake coupled with rising health treatment expenditure has urged consumers to switch to alternatives, such as dietary supplements, that offers a balanced diet. Gamma oryzanol plays a significant role in boosting good cholesterol and minimize adverse impacts of unhealthy diet intake. Rapid urbanization coupled with increasing participation in health clubs and fitness activities are expected to play a vital role in industry growth over the forecast period. High product price along with the lack of consumer awareness are expected to remain major factors hindering market growth. Ongoing technological innovations along with increasing R&D spending is expected to provide significant opportunities for gamma oryzanol manufacturers over the forecast period. Sports supplement emerged as the principal application segment and accounted for over 40% of total revenue in 2014. The segment is anticipated to witness moderate growth rate owing to high requirement of gamma oryzanol as an essential supplement for sports nutrition. View summary of "Gamma Oryzanol Market Analysis Report" @ http://www.grandviewresearch.com/industry-analysis/gamma-oryzanol-market Further key findings from the report suggest:
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Grand View Research,IncGrand View Research, Inc. is a U.S. based market research and consulting company, registered in the State of California and headquartered in San Francisco. The company provides syndicated research reports, customized research reports, and consulting services. To help clients make informed business decisions, we offer market intelligence studies ensuring relevant and fact-based research across a range of industries, from technology to chemicals, materials and healthcare. Archives
June 2017
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